Market Snapshot Tip
Use a printed copy of the Market Snapshot to promote your services.
It is now very easy to print a hard copy of the Market Snapshot directly from Internet
Explorer 7. So now you can take it with you everywhere and use it as a great tool
to promote your brand and business.
For example print numerous color copies on professional – quality stock and place
them prominently on display throughout your open houses. Even more effective would
be to have them in a small display unit that is built for 8 x 11 ½ flat sheets,
along with an inviting message, such as:
"Do you want me to send you this online neighborhood report?"
Whenever you are about to give someone a hard copy version of the Market Snapshot,
take an extra moment with them to create value and highlight some of the key data
and graphs within the report. Remember that your personal contact information is
on the Market Snapshot. So you can either ask them for their email address so you
can send them the Market Snapshot or ask the prospect just to go to your Web site
to request their personalized report online.
This is just one of many ways to leverage the impressive Market Snapshot in the
real world. Carry copies with you at all times and use it as a reason to for prospects
to frequent your Web site. Have printouts with you when you attend networking events,
social gatherings and even consider setting up a display at other business or establishments
where prospects gather. This is far more effective then just pinning your business
card to a wall.
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Market Snapshot