January 2008 Issue

Success Story

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Success Story

"We went online October 12th to set up our Market Builder account and to target our farming territory. The personalized postcards were sent out three days later and we had our first response just a few days after that."

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What’s New?

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Top Producer recently introduced Market Builder, a Realtor farming system that combines direct mail postcards with an automated system for capturing and following up with prospects.

Market Builder is a convenient marketing solution: All you do is pick your neighborhood and personalize your account with your picture, contact details, and logo. We take care of the design, printing, postage, follow up, and data entry that accompany a traditional direct mail campaign, so you have more time to focus on working with your clients.

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REALTOR® Quick Facts

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  • More then 60% of NAR members have been in the real estate business at least 5 years
  • In 2006 the median number of years in the profession was 7 years, which is down from 9 years in 2005 and 13 years in 2003. This may be due to the significant increase in the number of new licenses in recent years.
  • Overall 23% of REALTORS® report they have two or less years of experience.
Source: The 2007 NAR Member Profile
Call Sales for more information
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