What’s New?
Market Builder - Your Automatic Farming System
Top Producer recently introduced Market Builder, a Realtor farming system that combines
direct mail postcards with an automated system for capturing and following up with
prospects.
Market Builder is a convenient marketing solution: All you do is pick your neighborhood
and personalize your account with your picture, contact details, and logo. We take
care of the design, printing, postage, follow up, and data entry that accompany
a traditional direct mail campaign, so you have more time to focus on working with
your clients.
Market Builder allows you to:
- Select a farm of 400 homeowners in the neighborhood you choose
- Send 3 jumbo
postcards each year to every home in the
farm you select
- Allow you to farm all year, with 100 postcards individualized
with your personal branding sent on your behalf every month
- Automatically add
the new leads - including detailed contact information - in to your Top Producer
7i database
- Send a series of follow up responses to requests generated from
your mailings
- Help position you as the local market expert by sending prospects
and customers fresh, up-to-the-minute-accurate market data, instantly, with the
interactive Market Snapshot
- Track and report
results 24/7
What's more, prospects who respond to your Market Builder postcards are automatically
subscribed to the Market Snapshot, a visually-stunning market summary that showcases
their specific property within the local neighborhood. The Market Snapshot arrives
by email on a schedule your prospects choose, providing real-time real estate market
data powered by your MLS.
View a Demo Market Snapshot
Learn more about Market Builder.